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Website & Cookie Policy

Information about our web site policies.

Yankee Candle Company (Europe) Limited ("we"/ "us"/ "Yankee Candle") respects your privacy and understands the importance of protecting your personal information. This policy (together with our terms of use and any other documents referred to in them) describes how we manage your personal information.

Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By visiting (our site) you are accepting and consenting to the practices described in this policy.

How We Use Personal Information

What information do we collect?

  • Information you give us: Your name, e-mail address, phone number, address, financial and credit card information, order details and other information that you provide to us on our site (e.g. when making purchases, subscribing to our marketing material, reporting a problem to us, entering a competition, writing a review or asking questions or sending us correspondence, or any details you provide when registering to use our site).
  • We also collect details of transactions you carry out through our site and of the fulfillment of your orders. Please note that our site does not directly collect any credit card information. However it does integrate with a secure payment gateway provider called Digital River who will process credit card payments on our behalf.
  • Automatically collected information: When you visit our site we may automatically collect details of your visits. This is described in more detail in the "IP Addresses and Cookies" section of this policy. Our site also uses cookies which are explained fully later in this policy.
  • Information we receive from other sources: We work closely with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers and credit reference agencies) and may receive information about you from them. We maycombine this information with information you give us and information we collect about you. We may use this information and the combined information for the purposes set out below (depending on the types of information we receive). We may also receive information about you from our partners (such as our retail stores).

How do we use personal information?

We use your information as follows:

  • To carry out our obligations arising from any contracts entered into between you and us and to provide you with information, products or services that you request from us.
  • To process purchases, refunds, exchanges and other transactions.
  • To provide you with information about other goods and services we offer that are similar to those that you have already purchased or enquired about.
  • To allow you to participate in interactive features of our service, when you choose to do so.
  • Subject to the appropriate permissions, to send information about our goods and services which may be of interest to you by e-mail, or permit selected third parties to provide you with information about goods or services we feel may interest you.
  • If you are an existing customer, we will only contact you by electronic means (e-mail) with information about goods and services similar to those which were the subject of a previous sale to you.
  • If you are a new customer, and where we permit selected third parties to use your data, we (or they) will contact you by electronic means only if you have consented to this.
  • To notify you about changes to our service.
  • To analyse for fraud protection and credit risk.
  • To administer our site and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes.
  • To keep our site safe and secure.
  • To improve our site to ensure that content is presented in the most effective manner for you and for your computer.
  • To make suggestions and recommendations to you and other users of our site about goods or services that may be of interest to you.

How can I opt out of receiving marketing from Yankee Candle?

If you do not wish to receive promotional e-mails (e.g. e-mails regarding special offers) from us, please let us know by sending us an e-mail to Please be sure that your e-mail includes your name and address. You may also change your preferences at any time by clicking the "unsubscribe" link at the bottom of each e-mail you receive from us, or by amending your account by ticking the box which allows you to opt out of receiving marketing materials from us. In addition, when you create an account, or complete a feedback form or one of our surveys, you may opt-out of receiving promotional correspondence from us.

Despite your indicated e-mail or mail preferences, we may send you service-related communication. For example, we may send you notices of any updates to our terms of website use or privacy & cookie policy, and when you purchase from us online or when you choose to enter sweepstakes or other promotions, we may need to contact you via telephone, e-mail or by post to address questions or issues specific to your order or for other service-related reasons, even if you have opted to not receive promotional communications.

To whom is personal information disclosed?

In order to fulfil your order, process your payment details and to provide you with services, we may share your personal information with members of our corporate group and also with our trusted services providers, including but not limited to Digital River (our payment provider), our delivery partners, our business partners, suppliers and sub-contractors, our analytics and search engine provides and credit reference agencies.

The data we collect from you may be transferred to, and stored at, a destination outside the European Economic Area ("EEA"). It may also be processed by staff operating outside the EEA who work for us, or for one of our suppliers. By submitting your personal data, you agree to this transfer, storing or processing. We will take all steps reasonably necessary to ensure that your data is treated securely and treated in accordance with this policy.

Additionally we may disclose your personal information to third parties:

  • In the event that we are involved in a business transaction such as a merger, an acquisition, or any form of sale of all, or a part of, our business or assets, in which case we may disclose your personal data to the prospective seller or buyer of such business or assets.
  • If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our terms and conditions of supply and any other agreements, or in order to protect the rights, property, or safety of Yankee Candle, our customers, or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction.

If you review a Yankee Candle product then that review may be publically available on our website.

IP Addresses and Cookies

Information Automatically Logged

Our site collects your browser’s internet protocol ("IP") address in order to help diagnose problems with our server and to administer our site. Our site records the browser type and version, time zone setting, browser plug-in types and versions, operating systems and platform to monitor market penetration of various web browsers so we can better determine the internet technologies we may utilize in the design of the pages on our site.

Our site may also collect information about your visit, including the full Uniform Resource Locators ("URL") clickstream to, through and from our site (including date and time), products you viewed or searched for, page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page and any phone number used to call our customer service number. Our site may also collect location and traffic data, weblogs and other communication data.

Our site uses page referrer data, which is information about the page that linked you to this page, to determine to what extent our page is referenced by other resources on the internet.

This data may be used to preserve the integrity of our computing resources (i.e. to recognise malicious attacks etc.) and it enables us to provide you with the best shopping experience that we can by tailoring information to fit your personal preferences.


A cookie is a small amount of data sent from our server and stored on your computer's hard drive.

We use the following four different types of cookies on our site:

  • Cookies that are strictly necessary for the operation of our site: These cookies are essential in order to enable you to move around our site and use its features, such as accessing secure areas of our site. Without these cookies, services you have asked for, like shopping baskets or e-billing, cannot be provided.
  • Performance cookies: These cookies collect information about how visitors use our site, for instance which pages visitors go to most often, and if they get error messages from web pages. These cookies don't collect information that identifies a visitor. All the information that these cookies collect is aggregated and is therefore anonymous. This information is only used to improve how our site works.
  • Functionality cookies: These cookies allow our site to remember choices you make (such as your user name, language or the region which you are in) and provide enhanced, more
    personal features. For instance, a website may be able to provide you with local weather reports or traffic news by storing in a cookie the region in which you are currently located. These cookies can also be used to remember changes you have made to text size, fonts and other parts of web pages that you can customise. They may also be used to provide services which you have asked for, such as watching a video or commenting on a blog. The information these cookies collect may be anonymised and they cannot track your browsing activity on other websites.
  • Targeting/Advertising cookies: These are cookies used to track and analyse usage and volume statistical information from individuals who visit websites. These cookies are also used to deliver adverts more relevant to you and your interests. They are also used to limit the number of times you see an advertisement, as well as to help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website and this information is shared with other organisations such as advertisers. Quite often targeting or advertising cookies will be linked to site functionality provided by the other organisations.

Your choices about cookies

You can choose to disable or manage cookies as follows:

Browser settings: Some internet browsers are automatically set up to accept cookies, but you can set your browser to refuse a cookie or ask your browser to show you where a cookie has been set up. Certain services are only activated by the presence of a cookie and, if you choose to refuse cookies, particular features of our site may not be available to you. Further information about cookies can be found on the following link:

We may use Adobe Flash Player to display video or image content. It may not possible to block or restrict flash cookies using your browser settings. However, information on how to control flash player privacy and security settings is available from the Adobe website at:

Confidentiality / Security

We give visitors to our site the option of using a secure transmission method to send us their personal data for making orders or registering to use the customer account management area.

All information you provide to us is stored on our secure servers.

Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential. We ask you not to share a password with anyone.

Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your personal data, we cannot guarantee the security of your data transmitted to our site. Any transmission is at your own risk. We have implemented security policies, rules and technical measures to protect the personal data that we have under our control from:

  • unauthorised access
  • improper use or disclosure
  • unauthorised modification

All our employees and data processors, who have access to, and are associated with the processing of personal data, are obliged to respect the confidentiality of our visitors' personal data.

PCI Overview

Our site is Certified Tier 1 PCI DSS Compliance.

The Payment Card Industry Data Security Standard (PCI DSS) is a security standard which at Tier 1 Certification and compliance ensures unbeatable security and protection of sensitive customer information including credit cards.

The requirements for Tier 1 Certification include:

  • Security management policies;
  • Security policies;
  • Security procedures;
  • Network architecture;
  • Software Design;
  • Critical Protective Measures.

Websites go through a rigorous INDEPENDENT audit and significant investment to attain Tier 1 PCI DSS certification. The purpose is to ensure that their customers' data is as safe as possible when
they purchase products online.

Links to External Websites

Our site contains links to and from other websites, including the websites of our partner networks, advertisers and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. We are not responsible for the privacy practices or the content of such websites. Please check the external websites' privacy polices before you submit any personal data to these websites.

Changes to our privacy & cookie policy

Any changes we may make to our privacy & cookie policy in the future will be posted on this page. Please check back frequently to see any updates or changes to our privacy & cookie policy.

Your rights

You have the right to ask us not to process your personal data for marketing purposes. This is explained above at the section of this policy entitled "How can I opt out of receiving marketing from Yankee Candle". You can exercise your right to prevent such processing by checking certain boxes on the forms we use to collect your data. You can also exercise the right at any time by contacting us at the addresses listed below.

Access to information

You have the right to access information held about you. You can ask us to provide the information by sending a letter by post, which clearly identifies yourself, to the postal address listed below. Any access request may be subject to a legally applicable fee.


If you have an enquiry or concern about our privacy & cookie policy, please contact us at or at the address below.

Consumer Direct Customer Services
PO BOX 73027
E14 1QP
United Kingdom

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